Coinbase Ends Native Bitcoin Payments for Merchants

Key Takeaways:

Shift towards altcoins: Coinbase’s decision to end native Bitcoin payments for merchants suggests a potential shift in focus towards alternative cryptocurrencies. This move could indicate a growing interest in diversifying payment options beyond Bitcoin, possibly driven by market demand or strategic considerations.

Merchant adoption dynamics: The decision also sheds light on the dynamics of merchant adoption in cryptocurrency. It could signal challenges or limitations merchants face in processing Bitcoin payments efficiently or cost-effectively, prompting a reevaluation of their cryptocurrency acceptance strategies.

Platform evolution: Coinbase’s move underscores cryptocurrency platforms’ evolving nature and strategies to adapt to changing market conditions. By adjusting their services and offerings, platforms like Coinbase aim to stay competitive and meet the changing needs of users and merchants in the dynamic cryptocurrency ecosystem.

In a significant shift, Coinbase, one of the world’s largest cryptocurrency exchanges, has decided to discontinue native Bitcoin payments for merchants on its platform.


This move surprises many in the crypto community and raises questions about the future of Bitcoin as a medium of exchange. On February 18 2024, the company’s head of product, Lauren Dowling, posted a thread on X revealing that Coinbase has made a difficult decision to remove native Bitcoin (BTC) and other UTXO support from Coinbase Commerce. The company’s head of product cited difficulties in delivering recent updates on its EVM payment protocol for BTC. Dowling said:

The new Commerce product enforces the details of each payment on-chain, supports hundreds of assets (native and ERC-20s) […] automatically converts payments to USDC unchain at a guaranteed rate to merchants.” Dowling added, “Delivering these same capabilities on the Bitcoin blockchain without smart contracts and stablecoins was challenging & we, therefore, made the difficult decision to remove native Bitcoin & other UTXO support.”

CEO Brian Armstrong suggested that shoppers paying Coinbase Commerce will still be able to use BTC if they have an account with the exchange, as the company is integrating the Lightning Network into Coinbase. Armstrong said:

“Hopefully, there are opportunities to make commerce payments with Lightning in the future.” The Lightning Network is a payment protocol intended to facilitate transactions within the BTC blockchain. Since 2017, BTC transactions have been running on the protocol.

The Decision to Drop Native Bitcoin Payments

Coinbase announced its decision to cease native Bitcoin payments for merchants in a recent blog post. The company cited several reasons for this move, including the evolving regulatory landscape, scalability challenges, and a desire to focus on its core services. While Coinbase will continue to support Bitcoin trading and custody services, removing native BTC payments marks a significant departure from its previous stance. This decision represents a notable shift in Coinbase’s strategy, as the company has historically been a proponent of BTC and cryptocurrencies as payment. However, the challenges associated with processing BTC transactions for merchants have led Coinbase to reevaluate its position.

Implications for Bitcoin and the Cryptocurrency Ecosystem 

The decision by Coinbase to drop native BTC payments has sparked debate within the cryptocurrency community about the future of BTC as a medium of exchange. This move could signal a broader trend of waning interest in using BTC for everyday transactions, particularly among businesses.

On the other hand, proponents of BTC maintain that its value as a store of value and hedge against inflation remains intact, regardless of its utility as a payment method. They point to institutional investors’ growing adoption of BTC and its status as digital gold as evidence of its enduring relevance. However, the loss of support from a significant player like Coinbase could dampen enthusiasm for BTC payments in the short term. It may also lead merchants to explore alternative cryptocurrencies that offer lower transaction fees and faster processing times.

The Future of Bitcoin Payments

Despite the setback of Coinbase dropping native BTC payments, the future of BTC as a medium of exchange is far from certain. While scalability issues and regulatory challenges continue to pose obstacles, developers are actively working on solutions to improve the efficiency and usability of the BTC network.

Second-layer scaling solutions such as the Lightning Network aim to enable faster and cheaper BTC transactions, making it more suitable for everyday use. Additionally, advancements in technology and changes in regulatory frameworks could pave the way for greater adoption of BTC payments in the future.

Moreover, the growth of central bank digital currencies (CBDCs) and stablecoins could also impact the landscape for cryptocurrency payments. As governments research the possibility of issuing digital currencies, they may compete with Bitcoin and other cryptocurrencies for dominance in the payments space.

While Coinbase’s decision to drop native Bitcoin payments for merchants is a significant development, it does not necessarily spell the end for Bitcoin as a medium of exchange. The cryptocurrency ecosystem is constantly evolving, and innovations and opportunities may emerge in the future. As such, it will be crucial to monitor how this decision impacts the broader adoption and acceptance of Bitcoin for payments in the future.

Fhumulani Lukoto Cryptocurrency Journalist

Fhumulani Lukoto holds a Bachelors Degree in Journalism enabling her to become the writer she is today. Her passion for cryptocurrency and bitcoin started in 2021 when she began producing content in the space. A naturally inquisitive person, she dove head first into all things crypto to gain the huge wealth of knowledge she has today. Based out of Gauteng, South Africa, Fhumulani is a core member of the content team at Coin Insider.

View all posts by Fhumulani Lukoto >

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